Custom advertising umbrellas can be an excellent tool to maximize brand awareness. They offer a large surface area to showcase your brand’s logo or message and are a functional item that people can use on a regular basis. Here are some tips on how to effectively use custom advertising umbrellas to promote your brand.
Choose high-quality umbrellas
One of the essential factors in maximizing brand awareness with custom advertising umbrellas is to choose a high-quality product. A cheap and poorly made umbrella will give your brand a negative impression. Instead, invest in a high-quality umbrella that is durable, sturdy, and can withstand harsh weather conditions. Choosing a high-quality umbrella will make users happy and increase the chances of them using it more frequently, thereby increasing brand visibility.
Design an eye-catching umbrella
The design of your custom advertising umbrella plays a significant role in maximizing brand awareness. Make sure to use bright, bold colors, and make your brand’s logo or message prominent and easy to read. The design should be visually appealing to catch people’s attention and make your brand stand out. People will use the umbrella in public spaces, so the design should be eye-catching and memorable.
Distribute umbrellas at events
Distributing custom advertising umbrellas at events is an effective way to promote your brand and increase visibility. Whether it’s a trade show, corporate event, or charity event, umbrellas can make for an excellent giveaway item. People will appreciate receiving a functional item that they can use in case of unexpected weather. Additionally, your brand will gain exposure to a large audience. Make sure to include a clear call-to-action or website on the umbrella, so people can easily find out more about your brand.
Use social media to showcase your umbrellas
Social media is a powerful tool to showcase your custom advertising umbrellas. Encourage people to take photos with your branded umbrella and share them on social media using a specific hashtag. This will not only increase brand visibility but also create user-generated content that can be shared on your social media channels. Make sure to engage with users who post photos with your umbrella and offer incentives or discounts for those who do.
Partner with other brands or influencers
Partnering with other brands or influencers can also help maximize brand awareness with custom advertising umbrellas. Reach out to influencers who align with your brand and offer them a branded umbrella. They can showcase it on their social media channels, which will increase your brand’s reach to their followers. Partnering with other brands can also help increase brand visibility to their audiences.
In conclusion, custom advertising umbrellas can be an effective tool to maximize brand awareness. By choosing a high-quality umbrella, designing an eye-catching design, distributing them at events, using social media to showcase them, and partnering with other brands or influencers, you can increase your brand’s visibility to a large audience. Remember to use creative and innovative ways to showcase your brand, and always stay true to your brand’s identity and message.
What can we do for you?
Wurlin-The Umbrella Workshop are not just fascinated with umbrella facts, we are specialists in bespoke umbrellas, bags, packaging and customised merchandise. Progressive and flexible, we work with creative agencies and brand owners to diligently explore concepts and develop custom branded solutions. Experienced in sourcing products with a global supplier reach, we are trusted partners to clients for innovative manufacture, structured project coordination and international distribution.