The Umbrella Workshop Blog

Design and ideas we want to share with you

black and white photo of two men with their backs to the camera, they are wearing shorts and holding umbrellas
Jul
2025

Forget the Cape: Make Your Audience the Hero of Your Brand Story

Turn Your Customers into Heroes: A Guide to Telling A Brand Story In a world saturated with marketing messages, how do you cut through the noise and forge a genuine connection with your audience? The answer lies in the power of brand storytelling. But not just any story – a story where your audience isn’t […]

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luxury wood walking umbrella with property photo print
Jun
2025

Custom Branded Umbrellas & Merchandise: Why Creative Agencies Use Sourcing Partners Like Us

Brands choose agencies for sourcing projects, services or products themselves because an agency will have the specific skill set, knowledge, experience and supplier network to service a brand. An organisation may have a great marketing team in place but they will be looking to solve a specific need such as branding, digital strategy or promotional merchandise and use people who have the resource to get the job done, professionally and to budget first time.

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inside print of Yale University umbrella is royal blue and navy blue
Jun
2025

Your All-in-One Solution for Importing UK Umbrellas to the USA

A logo tells us about the soul of a company. The colours they use tell us if they are loud or conservative. Progressive or traditional. We make those assumptions based on colour, how they talk about themselves and what they ask. These things also help us advise on which model of umbrella to choose, for what a company wants to achieve.

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Black and red tip of umbrellas
May
2025

Umbrella Colours and Designs: Trends and Psychology

A logo tells us about the soul of a company. The colours they use tell us if they are loud or conservative. Progressive or traditional. We make those assumptions based on colour, how they talk about themselves and what they ask. These things also help us advise on which model of umbrella to choose, for what a company wants to achieve.

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Bollinger Umbrella
May
2025

How promotional umbrellas can work for you

Choosing a promotional item that can also serve a useful purpose is an important element to consider when marketing your business or product. Promotional umbrellas make for an extremely desirable gift. Items that are used daily, such as promotional pens, printed mugs, branded clothing are great for low-cost giveaways, but can have quite a short life and may be quickly discarded. Promotional umbrellas however are not a gift that would be discarded, at worst they might be passed on to somebody else. 

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blue and pink umbrellas hanging from a ceiling
May
2025

Umbrella Art & Design: A Celebration of Creativity and Innovation

Umbrella Art & Design: Celebrating Creativity and Innovation Umbrellas, often seen as functional objects, have transcended their utilitarian purpose to become a source of artistic inspiration and creative expression. Artists and designers around the world have embraced umbrellas as a medium, transforming them into captivating works of art and innovative design pieces. We’ve explored the […]

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Couple sharing see-through umbrella in the snow
May
2025

Umbrella Etiquette: Tips on Proper Umbrella Usage in Different Social Settings

Umbrellas are essential accessories that protect us from the elements, but their usage comes with certain etiquette rules that can help avoid awkward or uncomfortable situations. Whether you’re navigating crowded streets, attending social events, or simply trying to stay dry, understanding proper umbrella etiquette can make a significant difference. Here are some tips on how […]

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Double-canopy-golf-internal-stained-glass-window-print
Apr
2025

A 5-Minute Guide to Promotional Marketing (And Why Umbrellas Still Work)

Simply put it’s a marketing strategy which aims to get potential customers to choose your product or brand. The primary objective of promotional marketing is to keep your product or brand in the mind of the customer. You want them to buy from you so it’s essential to promote your business effectively.

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upside down open rainbow umbrella with black clip handle
Mar
2025

Choosing The Right Umbrella Frame For Your Brand

The Ultimate Guide to Choosing the Right Umbrella Frame for Your Brand Discover how to select the perfect umbrella frame to enhance your brand’s visibility and impact. This ultimate guide covers key factors to consider, including material, durability, and design, ensuring your brand stands out in any weather. Elevate your promotional strategy with expert insights […]

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inside of black panel umbrella showing orange umbrella frame and pole
Feb
2025

Top 5 Umbrella Customisation Trends

Custom umbrella designs can make or break your investment. Umbrellas have become essential for many businesses. They are often given as gifts to clients, used in offices, or included as part of staff uniforms. With a wide range of customisation options available, umbrellas can now reflect personal style.   Top 5 Popular Umbrella Customisation Options  Tone […]

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